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Dong Jie Brings ECCO Fashion To &Nbsp, Leading The Fashion Trend In Northern Europe.

2011/10/18 15:55:00 62

Dong Jie ECCO Fashion Scandinavian Fashion Trend

When freedom unruly encounters the charm of northern Europe,

Fashion

"Foot" embarks on romantic autumn and winter, and fashion sparks bloom instantly.

The world's leading Nordic Danish shoe brand ECCO 2011 autumn winter "WALK IN STYLE walking fashion" road exhibition was staged in Shanghai port Hui square in October 15th. At the same time, the ECCO port shopping mall store was also officially unveiled.

Miss Dong Jie, the world's first "walking fashion ambassador", has been injected with the most dazzling light in the ECCO Lagrande grand series. She has witnessed this important moment with the guests and media friends in ECCO.

A large number of enthusiastic consumers gathered at the scene of the event. The lively atmosphere foreshadowed the brilliant prospect of ECCO Shanghai port store.

The activity scene is permeated with the pure and pure Nordic style. The models are in ECCO 2011 autumn and winter.

Shoes

Wang Peiyi, the designer of ALEX WANG, is the fourth stop of the National Road Exhibition of ECCO's "walking fashion". The presence of ECCO, the world's first fashion ambassador, has promoted the activity of ShangHai Railway Station, which has continued the spirit of ECCO WALK IN STYLE, to the climax of the 25 activities of the ShangHai Railway Station in.

Dong Jie was excited to talk about the return of ECCO Nordic Danish line: "I went to ECCO Denmark headquarters not long ago to visit and experience the ECCO shoemaking process. It was like a big family full of love, and the staff's strict attitude and innovative spirit of shoes made me feel admirable.

In particular, ECCO still retains the traditional shoemaking technology, which integrates high-tech and innovative shoemaking technology, and makes me more fond of ECCO brand. With the identity of ambassador of walking fashion, I am willing to pass on the unique brand charm of ECCO to more Chinese consumers. "In addition, Dong Jie shared some ideas on Nordic design and fashion trends this year.

Asked whether she often chose shoes for family members, she did not hesitate to recommend ECCO, and witty to send a pair of good shoes with the old good meaning of "Baitou" (shoes).

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Release show

After that, Dong Jie, the ECCO fashion ambassador, visited the ECCO store on the two floor of Hong Kong Hui square, and was in front of the posters in Denmark.

The ECCO franchised store has inherited the ECCO global Unity Concept Store style, with the aim of highlighting the brand and pushing the product characteristics, and achieving the goal of perfect communication with customers with different needs.

The design of the new store is based on Nordic design, and every detail design is consistent with ECCO's natural, simple and low-key.

Under the beautiful lighting, the rich product range of the store and the ingenious decorating space reflect each other and create a professional and excellent shopping experience.

Dong Jie said frankly: "ECCO stores in Xi'an, Chengdu and Chongqing have their own different contracted beauty under the unified pattern. The exquisite and rich shoes of Shanghai port store will meet the needs of different consumers.

I hope more people will choose ECCO and experience the pure Nordic style.

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The opening ceremony of the ECCO walking style and the Shanghai port store shows the new style of ECCO 2011 autumn and winter: the theme of modern Modern (Modern Nature) has the minimalist retro style, Venice Venice, Welt world travel, Sculptured sculpture, Lulea lolie and so on, so that carbon black can match the classic camel and nude color and blend the earth color to show a low-key elegance.

The theme of forest life (Forest Life) conveys the beauty and vitality of nature. Jaffna, the Roxton snowman, the Lane alley series and so on all have the forest color system. The exquisite details design seems to be perfectly combined with the lush nature.

The Nordic Cowboy (Nordic Cowboy) series shows its yearning for freedom and has the design style of northern Europe.

Clear bright, Vasto giant, Livingston Li Wen and other shoes are typical representatives.

The retro effect of the shoe body and the design elements of horse riding accessories are quite unyielding.

The theme of Red Passion combines the avant-garde fashion elements. Leticia laity, Lisbon Lisbon, Laurel laurel, Biarritz Ritz, Atlanta Atlanta and other shoes give passion and charm in the wine red design.

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"Pure Nordic charm and walking style" believes that ECCO's "Walk IN Style walking style" national tour will bring more joyful memories of walking and a positive interpretation of life.