Four Reasons For The Failure Of Clothing Franchise Entrepreneurship

One thing entrepreneurs need to be aware of is that there are always only a few people at the top of success. So, what is the reason that most people fail? I will tell you why today.

　　 Reason 1: Over reliance on headquarters

not a few Franchisee They all think that if they pay the franchise fee, the headquarters will naturally give corresponding returns. They don't have to do anything and just wait to collect the money. However, we need to know that the headquarters belongs to the headquarters, and the franchise stores belong to you. You need to be responsible for your own stores and employees to operate the stores. The training courses and experience teaching of the headquarters also need your own careful consideration and application. You should know that the headquarters gives you "fishing" instead of "fish". If you want to harvest large fish for a long time, you must master the method of fishing.

　　 Reason 2: Fund allocation Inappropriate

We all know that a certain amount of money needs to be paid when joining. In their eagerness to start a business and make money, many entrepreneurs do not carefully consider their own conditions and capital situation, and directly borrow money everywhere to open a store, so that after opening a store, they are heavily in debt, thinking about how to pay off the debt rather than how to run a good store. Over a long period of time, such negative emotions will also indirectly affect employees, thus affecting the normal operation of the store, not to mention the growth of performance.

　　 Reason 3: Not considered thoroughly before joining

stay Joining There are many cases of the upper middle class being cheated, but there are still many people who have been looking for ways to join companies one after another. In the final analysis, it is not clear about the headquarters of the franchise and the contract terms have not been carefully studied. In this way, after joining the company, the headquarters neither provides any substantive training and guidance, nor is it always able to contact. Even if the law is sued, the interests of the contract in their own hands belong to the headquarters, and they cannot take advantage of it. Therefore, the editor here suggests that all friends who are ready to start a clothing business must understand the headquarters and study the contents of the contract before joining, and then finalize the joining.

　　 Reason 4: blindly believe in your own ability

Although the headquarters with rich experience in the market will provide relevant guidance, the franchisees will feel that their ideas are better. Especially after the business is done, they are more dismissive of the training courses of the headquarters, and do not cooperate with any plans of the headquarters. As a result, the franchisees are gradually moving away from the headquarters, which eventually leads to guidance. You should know that once the alliance is successful, the headquarters and the franchisee are the community of interests, and the franchisee should remember not to lose the correct judgment because he/she believes too much in himself/herself.