Zhejiang Released Its First Live Broadcast Business Standard

Recently, Zhejiang Province officially released the first live broadcast electricity supplier domain standard "live broadcast electricity talented person training and the appraisal standard".

The specification was put forward by the Zhejiang Provincial Department of Commerce, and it was drafted by the Zhejiang provincial e-commerce promotion association as the main drafting unit in accordance with the rules given by GB/T 1.1-2009.

According to the introduction, the content of the specification involves talents, operations, management, services, evaluation, marketing and other sub fields. It stipulates the skill level, professional knowledge content, skill training and training, talent assessment and certification of live broadcasting business talents.

The specification has been framed in terms of terms and definitions, the level of live broadcasting business skills, the basic content of professional knowledge of live broadcasting providers, the training and training of live electronic business skills, the evaluation and certification of direct seeding providers, etc.

It is understood that in last month, the China Advertising Association also released the first "code of conduct on live broadcast marketing" in China, which was officially implemented in July 1st this year, which is also the first professional norm of live broadcasting business in China. The norms have been comprehensively defined and standardized for all kinds of roles and behaviors in direct seeding electricity providers.